Deburring and Polishing Technology Now at Home with a Trade Fair in Karlsruhe
“We’re highly satisfied with the new trade fair and it’s exceeded our expectations” – nearly all 108 exhibitors at the first DeburringEXPO in Karlsruhe arrived at this entirely positive conclusion. 2038 visitors from 31 countries gathered information regarding the state-of-the-art and current developments in the areas of deburring, rounding and polishing during the three-day trade fair. Their outstanding technical qualifications and decision making authority resulted in concrete orders and top quality leads for the exhibitors. Furthermore, 1473 visitors took advantage of the opportunity of deepening their knowledge by attending presentations held at the expert forum at the trade fair for deburring and polishing technology.
DeburringEXPO delivered a custom-tailored trade fair premiere from the 13th through the 15th of October, 2015. With 108 exhibitors from eleven countries (22% from outside of Germany), event promoters fairXperts GmbH & Co. KG succeeded in putting together comprehensive, representative offerings in the areas of deburring, rounding and polishing. The unique platform drew 2038 visitors to the Karlsruhe Exhibition Centre. 14.8% of the visitors came from 31 countries outside of Germany.
“Due to the fact that this was a premiere event, we came to Karlsruhe with minimal expectations and were pleasantly surprised. Feedback from the visitors was tremendous and practically every visitor had a concrete task in hand, for which a solution is required. Many brought components and drawings along with them, making in-depth discussions possible which resulted in tangible projects. We’ll exhibit again at DeburringEXPO in 2017”, reports Jürgen Mang from sales at Kennametal Extrude Hone GmbH. Rösler Oberflächentechnik GmbH is also very satisfied with the way things went at the debut event: “As a globally leading company in the field of barrel finishing, there was no question for us that we mustn’t miss out on DeburringEXPO, and participation has paid off. We had visitors from a great variety of industries, for example automotive, medical technology and casting, and each and every lead was good because they all involved definite tasks. At times it would have been good to have a bigger booth and more personnel”, says Lucca Schlichting, barrel finishing machine sales, regarding her experience.
And it wasn’t just the number of visitors that resulted in satisfaction amongst the exhibitors, but rather their high levels of technical qualification and decision making authority as well. 94.6% of the expert visitors are involved in company procurement processes. For Costa Levigatrici S.p.A., an Italian manufacturer of deburring and polishing machines, this led to definite orders: “All of the visitors came here in search of solutions for their own specific deburring tasks, some of which have to be implemented on short notice. Consequently, we were able to sell two machines directly at the event and establish lots of very valuable contacts. It was a very successful trade fair for us and I think we’ll exhibit again at DeburringEXPO 2017”, explains sales manager Roberto Martini. Günter Gölz, managing director of Benseler Entgratungen GmbH, was every bit as enthusiastic: “We’re very happy that fairXperts has initiated this platform. Our expectations have been more than exceeded. For us, it’s been our most successful trade fair presentation ever so far, and thus there’s no question that we’ll be back again in 2017.” For strategic business director Sitanshu Gupta as well, the decision has already been made that Imexsu Europe GmbH will be on hand at the upcoming trade fair for deburring and polishing: “We manufacture deburring products, which makes it extremely important for us to be represented at DeburringEXPO. The promoter has succeeded in making the right audience aware of the event – beyond Germany’s boundaries as well. As a result, we not only had significantly more high quality leads than we expected, they were very international as well, for example from Poland, Portugal, Austria, Great Britain and even India.”
The fact that the concept developed for DeburringEXPO, which is consistently aligned to the fields of deburring, rounding and polishing, was also well-accepted by the visitors, is not only illustrated by the exhibitors’ positive reactions. 80% of the visitors are satisfied to very satisfied with the offerings presented at the first trade fair for deburring and polishing technology, and roughly 69% would recommend the event to their business partners and colleagues. With regard to visitor distribution, main focal points included vehicle manufacturing, machinery and equipment manufacturing, medical technology, as well as tool and mould making.
Expert Forum in Demand
The expert forum was one of the highlights at DeburringEXPO. 1473 visitors took advantage of it during the three-day trade fair in order to expand their knowledge of various issues regarding all aspects of deburring, rounding and polishing, and to exchange experience. Roughly one third of the expert visitors chose the day on which they attended the trade fair on the basis of the agenda for the expert forum.
The all-in-all highly positive feedback indicates that the suppliers as well as the users of products and services covering all aspects of deburring, rounding and polishing are now at home with their trade fair in Karlsruhe. This is also confirmed by the fact that numerous exhibitors have already entered the next DeburringEXPO to their trade fair calendars, which will take place at the Karlsruhe Exhibition Centre from the 10th through the 12th of October, 2017.